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JM Gaddis

A brand refresh from the ground up.

Logo design
Art direction
Collateral
Signage

Challenge

Highly successful Boston-based contractor JM Gaddis Homebuilding asked our team to completely reimagine their visual identity.

Solution

Steer clear of trite construction concepts and lean into JMG’s sleek, design-focused mission and the world of possibilities awaiting their clients.

Results

A fresh, colorful, and simple (yet effective) communication system built for success across all media touchpoints.

“GBP knocked it out of the park. We couldn't have asked for a more streamlined brand identity. We're so proud of our new look—and it looks awesome on our trucks."

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Challenge

Highly successful Boston-based contractor JM Gaddis Homebuilding asked our team to completely reimagine their visual identity.

Solution

Steer clear of trite construction concepts and lean into JMG’s sleek, design-focused mission and the world of possibilities awaiting their clients.

Results

A fresh, colorful, and simple (yet effective) communication system built for success across all media touchpoints.

“GBP knocked it out of the park. We couldn't have asked for a more streamlined brand identity. We're so proud of our new look—and it looks awesome on our trucks."