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Creator Brand

Cohesive confidence from stage to digital page.

Brand Strategy
Logo design
Copywriting
Website

Challenge

Bret Shuford's diverse ventures—including acting, coaching, and influencing—lacked a cohesive brand identity. This fragmentation diluted his impact and created confusion among his audience.

Solution

We developed a structured brand architecture to organize Bret’s multiple ventures under one umbrella—social content, online courses, podcast, and more. A cohesive visual identity and comprehensive brand guidelines ensured consistency and clarity across all touchpoints.

Results

Bret's brands now operate under a unified identity, enhancing audience recognition and engagement. The rebrand elevated his online presence, making his website, courses, and content more appealing and accessible. Streamlined logos, materials, and module covers inside Kajabi boosted professionalism and user experience. Engaging sales pages, compelling copywriting, and eye-catching promotional materials have attracted more followers. With his revitalized brand, Bret’s message resonates powerfully, leaving a lasting impression on over 230,000 followers across his two business accounts. Explore Bret's IG and his Broadway Husbands account.

"I’m so grateful to GBP for the unified brand identity they’ve created across our website, apparel, and social media. Their work has transformed our presence and impact, making a world of difference."

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Challenge

Bret Shuford's diverse ventures—including acting, coaching, and influencing—lacked a cohesive brand identity. This fragmentation diluted his impact and created confusion among his audience.

Solution

We developed a structured brand architecture to organize Bret’s multiple ventures under one umbrella—social content, online courses, podcast, and more. A cohesive visual identity and comprehensive brand guidelines ensured consistency and clarity across all touchpoints.

Results

Bret's brands now operate under a unified identity, enhancing audience recognition and engagement. The rebrand elevated his online presence, making his website, courses, and content more appealing and accessible. Streamlined logos, materials, and module covers inside Kajabi boosted professionalism and user experience. Engaging sales pages, compelling copywriting, and eye-catching promotional materials have attracted more followers. With his revitalized brand, Bret’s message resonates powerfully, leaving a lasting impression on over 230,000 followers across his two business accounts. Explore Bret's IG and his Broadway Husbands account.

"I’m so grateful to GBP for the unified brand identity they’ve created across our website, apparel, and social media. Their work has transformed our presence and impact, making a world of difference."